Looking for a copywriting mentor?
Copywriters! Ever feel like you’re winging it a bit? Or wonder how other copywriters manage to find all the best clients?
Copywriting’s one of the best jobs in the world, but who do you ask when you can’t figure out where the best clients are hiding? Or you’re not sure how much to charge?
Someone who’s been doing it for 15 years, has gone through exactly the same stresses, and now helps copywriters just like you!
121 mentoring for copywriters
Copy mentoring can be a lifeline if you:
Would love to start working as a freelance copywriter and don’t know where to start
Are already writing content in your role (either in-house or for your own clients) and have SO MANY QUESTIONS
Have been a copywriter for a while and now need a strategy for growing your business and finding better clients
This is a space where you can ask anything you like, whether it’s related to business or copy, and someone (me!) can help you figure it all out.
Some copywriters have a one-off hour-long session. Some people choose a block of eight sessions, then add ongoing ad-hoc support. You can choose exactly what we cover (I’ll even provide a list of options if you’re stuck). If you’re local to Bristol, we can meet up in person, otherwise we’re on Zoom.
What are you stuck on?
These are the kinds of questions other copywriters have asked:
How much should I charge? (Okay, every single copywriter’s asked that one)
How do I find bigger and better clients? Also, how do I find any clients?
Should I niche by sector? Or copy type? Or anything?!
How do I analyse a client’s tone of voice?
What kind of questions should I ask in a briefing?
What’s the best way to write an about page?
Do I need a proposal and contract template? Can I use yours?
Should I charge up front?
That’s a small sample – we can work on whatever will help you to feel more confident in your role, find brilliant clients you’d love to work with, and put the best systems and processes in place.
I was looking for a copywriting mentor to help me improve my skills, and overcome some of the doubts and uncertainties that crop up when you’re freelance. I found myself becoming paralysed in writing certain styles of copy (such as websites), and wondering what was the ‘right’ way to phrase things, or the ‘best’ way to showcase a business.
Rachel has given me valuable insights into how to run my business, including pricing structures, onboarding clients and essential questions for discovery calls. She has also taught me technical skills in copywriting and now I have more confidence in writing websites, and asking probing questions to get to the heart of a client’s request.
- Kath Hooper, Clarior Copy
Copy mentoring investment
Deep dive power hour £295
3 hours (over 2 or 3 sessions) £595
Ongoing monthly mentoring – let’s chat!
⭐️⭐️⭐️
Current Black Friday discount of 20% on all mentoring
(applies until 20 November 24)
As a newly freelance copywriter, I've been so grateful to connect with Rachel as a mentor. I have come away from each of our sessions so far with more clarity, practical steps forward and most importantly, more energy and confidence.
I love how Rachel takes the time to tailor sessions around my specific questions (there are a lot of them!), and how personal and collaborative our sessions feel.
Being able work with an experienced copywriter like Rachel who clearly loves what she does has been invaluable for me so far and I'm looking forward to working with her more in the future as my journey progresses. Thank you, Rachel!
- Zoe Macnaughton, Copywriter and Creative Consultant
Copy mentoring – how it works
1. Book an initial chat or send me an email to find out more
2. Choose your sessions and book your time
3. Send me a list of topics you’d like to cover (or choose from my list!) and we’ll discuss how to best structure the session(s)
4. Bring all your questions and come out full of ideas, confidence and a renewed enthusiasm for your role!
Copywriting templates
Sometimes a template is exactly what you need to get started.
Do you find yourself floundering on discovery calls? Fed up of prospects questioning your prices or ghosting you completely?
Grab yourself this easy-to-follow, customisable discovery call script with a proven structure and real prompts – whatever your project. No more stressful calls, awkward silences and missed opportunities, and lots more ideal clients and brilliant copywriting projects.
Or want to check that you’re gathering everything you need to write the best copy? This copywriting briefing template is the perfect tool to guide you through a successful briefing session with your next client. It will generate much stronger results for your clients, while also making it SO much easier for you to write powerfully engaging copy.
Some tips to help on your freelance journey
Who am I?
Hi – I’m Rachel! I set up my freelance copywriting business in 2010.
Since then, I’ve written for hundreds of businesses – from global brands to local entrepreneurs – and have encountered pretty much every stressful scenario you might be facing as a freelance copywriter!
But once I’d figured out how much to charge, how to find the best clients, how to niche, how to pitch my services – and a million other things, I’ve been fully booked for a long time, and have a strong pipeline of brilliant clients.
Now I help other copywriters to do the same!
As an ex-teacher, I know a great mentor when I see one! Rachel understates the transformation that she brings. For me the best thing is the personal attention and guidance she provides – I'm looking forward to implementing all of the action very soon!
- Ally Tankard, Creative Copy by Ally
Want to create a brand that people believe in?
Connect The Dots contains bite-sized tips, thoughts and inspiration for writing Connection Copy for your brand. I send it once a month.
